Transistor radios became popular Christmas gifts to the extent that in 1963 Allan Sherman recorded 12 Days of Christmas as a parody starting with a ‘Japanese transistor radio’ ‘On the first day of Christmas,’ with more details about the radio provided with each successive verse. The Toshiba also came with a leather carry case. Young adults could at least drive into the country and listen to the car radio, a forerunner of true music on the move. It should also be remembered that in the US at least, most cars sold in the 1950s were purchased with a radio.
#SONY TRANSISTOR RADIO 1960S PORTABLE#
These were bulky and fragile, hence the receiver itself was bulky, and certainly not something that could be handheld, although there were portable radios that could be taken outside. Before they were invented in the 1940s, receiving equipment such as radios had to use glass valves. Transistors were a technology that was as revolutionary as any. The American brand Regency launched their radio in 1954 but Sony were to do it better. In 1954, borrowing know-how from American Bell Laboratories and the Western Electric Company, Sony produced the first Japanese transistor radio, the TR-55, launched in 1955. Even from its inception, Sony was one of the most innovative companies when it came to combining technology with aesthetics. The Sony Corporation was established in May 1945.
One of the ways that Japan reinvented itself after the 2nd World War was in the area of applying new technology to domestic products, although in the 1950s many of these products had a greater sophistication with their electronics than their appearance.
The way the grill fits into the case was partly inspired by an etched decorative plate in the dashboards of Lincoln automobiles of the day. The appearance owned much to contemporary American styling. The Sony TR55, their first export product.
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